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Richard Hennessy
Immersive Dining

Art Direction
Art direction for screen content, event logo design & output management


THE CONCEPT

ARCHITECT OF ETERNITY


With the ambition of establishing Richard Hennessy as the ultimate spirits brand, our task is to create an exclusive immersive dining experience centered around  “The Architect of Eternty”.

Upon arrival, the whole immersive experience is divided into 3 chapters, introducing the brand story of Hennessy, unveiling the new Richard Hennessy bottle and showcasing the art of its blend.


00. The Arrival - Customers are welcomed with the illustration introducing the history and craftsmanship of Richard Hennessy






01. The Legacy - Collection of brand content showcasing its history and craftsmanship





 
02. The Unveil - Unveil moment of Richard Hennessy, a moment of silence that spins to a sudden excitement as the highlight of the night

















 
03. The Eternity - Abstract images representing the eternal blend of Richard Hennessy and an ending image with names of the guests appeared on screen to highlight the exclusivity of the event







Work at Uniplan with the team as below:
Supervised by ECD: Judd
Experience, Strategy & Content Management by ACD: Filly
Art Direction & Screen Mockup by Myself
3D Designer: Kenneth
Motion Designer: Alan & Brian





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